Let Collections And Products Lead The Experience.
Large editorial imagery, curated products, and recently viewed items keep discovery visual without sacrificing useful commerce controls.
Khaehs
Khaehs is a responsive fashion ecommerce platform for discovering curated clothing, reviewing product details, selecting variants, and completing purchases across desktop and mobile.
Project Overview
01
India
Location
02
6 Months
Duration
03
Web Portal
Platform
04
Fashion E-Commerce
Sector
05
2 UX Designers, 1 UI Lead, 1 PM
Team
06
React.js, JavaScript, PHP Laravel, MySQL
Technologies
Executive Overview
THE CLIENT
Khaehs needed a refined digital storefront that could present fashion collections with strong imagery while supporting product discovery, size and length variants, cart management, customer accounts, and checkout.
PROJECT GOALS
- Create a visually led storefront that reflects the fashion brand.
- Make browsing, product comparison, and variant selection straightforward.
- Deliver a consistent shopping journey across desktop and mobile.
THE CHALLENGE
Fashion ecommerce depends on strong visual storytelling and precise product information. The experience needed to feel editorial while still making size, availability, pricing, cart, and checkout actions immediately understandable.
Project Capabilities
Khaehs balances expressive fashion imagery with the practical details customers need to shop confidently.
Make Product Decisions Clear On Every Device.
Galleries, sizes, lengths, stock information, related products, and cart controls remain accessible across responsive layouts.
01
Curated Collections
Present new, popular, and recently viewed fashion clearly.
02
Product Variants
Support size, length, quantity, and availability decisions.
03
Responsive Commerce
Keep browsing and buying consistent on every screen.
04
Cart & Checkout
Manage selected products and purchase details with confidence.
Brand Identity
Typography
Aa
Poppins
A polished geometric sans-serif paired with warm neutrals to balance contemporary fashion presentation with practical ecommerce clarity.
Primary Palette
Khaehs Sand
#D9C5AE
Pure White
#FFFFFF
Editorial Black
#050505
Development Journey
1. Discover
Study fashion customers and ecommerce behavior.
2. Define
Map collections, product details, cart, and checkout.
3. Design
Build the responsive editorial commerce system.
4. Deliver
Validate variants, responsive layouts, and purchase flows.
Conclusion
Khaehs combines editorial fashion presentation with a practical responsive shopping experience. Curated discovery, detailed products, flexible variants, and connected cart flows help customers move confidently from inspiration to purchase.
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